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Product Knowledge Sales Game

Community · Medium · 20–30 min

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About This Board

This board helps players review Product Knowledge through a Jeopardy-style game format on Kleveroo. It includes categories such as Features vs Benefits, Use Cases, Differentiation, Proof, Know Your Limits. It is useful for classroom review, team trivia, family game night, test prep, and group play.

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Questions in this game

A peek at what's on the board — 5 categories and one sample clue from each. Answers stay hidden until you open them, so the game still works.

  • Features vs Benefits

    A product capability describes what it does; this explains why that capability matters to the customer.

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    What is a benefit?

    +4 more clues in this category

  • Use Cases

    A use case explains how a specific type of customer applies the product to accomplish this.

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    What is a goal or task?

    +4 more clues in this category

  • Differentiation

    A meaningful differentiator matters only when it connects to something the buyer actually does this with.

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    What is values or needs?

    +4 more clues in this category

  • Proof

    A quantified customer result is stronger proof when the customer situation is this to the prospect's.

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    What is similar?

    +4 more clues in this category

  • Know Your Limits

    If you do not know the answer to a product question, this response protects credibility better than guessing.

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    What is 'I'll verify that and get back to you'?

    +4 more clues in this category

Board content

Features vs Benefits

$100 — A product capability describes what it does; this explains why that capability matters to the customer.
What is a benefit?
$200 — 'Automates weekly reporting' becomes stronger sales language when connected to this customer outcome.
What is time saved or efficiency?
$300 — Listing ten features before understanding the buyer's needs risks creating this.
What is information overload?
$400 — The most relevant benefit is usually the one tied directly to the buyer's stated this.
What is priority or problem?
$500 — A feature with no meaningful customer impact may have little of this in a sales conversation.
What is value (Product Knowledge Sales Game — Features vs Benefits)?

Use Cases

$100 — A use case explains how a specific type of customer applies the product to accomplish this.
What is a goal or task?
$200 — Matching a demo scenario to the prospect's workflow makes the demonstration more this.
What is relevant?
$300 — A strong use case includes the situation, action, and this resulting outcome.
What is result?
$400 — Industry-specific examples can help a buyer picture the product inside their own this.
What is environment or business?
$500 — If a prospect describes a problem your product does not solve, a trustworthy rep should do this.
What is say so honestly?

Differentiation

$100 — A meaningful differentiator matters only when it connects to something the buyer actually does this with.
What is values or needs?
$200 — 'We have more features' is weaker than explaining why a specific difference creates this.
What is a better outcome?
$300 — Competitive differentiation should be accurate, supportable, and free from this.
What are false claims?
$400 — A unique capability that solves an unimportant problem may not create much of this.
What is competitive advantage?
$500 — The best comparison criteria are often discovered during this earlier sales activity.
What is discovery?

Proof

$100 — A quantified customer result is stronger proof when the customer situation is this to the prospect's.
What is similar?
$200 — A product claim backed by measured evidence becomes more this.
What is credible?
$300 — A testimonial primarily provides this kind of proof from another customer's perspective.
What is social proof?
$400 — A pilot or trial can help a buyer validate whether the product works in this.
What is their own environment?
$500 — When results vary by customer, a rep should avoid presenting one success story as this.
What is a guaranteed outcome?

Know Your Limits

$100 — If you do not know the answer to a product question, this response protects credibility better than guessing.
What is 'I'll verify that and get back to you'?
$200 — Promising functionality that does not exist creates expectations the product team may be unable to this.
What is fulfill?
$300 — Knowing which customer problems your product is not designed to solve improves this with prospects.
What is trust?
$400 — A roadmap item should not be presented as a current feature unless its availability is this.
What is confirmed?
$500 — Accurate product knowledge helps a rep qualify both good-fit customers and these.
What are poor-fit customers?

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