A customizable-style sales board focused on translating product knowledge into customer value, differentiation, proof, and responsible selling. This is a Adult / General Business review game in a Jeopardy-style format: a teacher puts the board on one screen, teams pick clues by point value, and the class answers out loud — no student devices or accounts needed. Categories: Features vs Benefits, Use Cases, Differentiation, Proof, Know Your Limits.
- Adult / General Business review
- Whole-class review on one shared screen
- Test or quiz prep
- Team-vs-team practice in class
A peek at what's on the board — 5 categories and one sample clue from each. Answers stay hidden until you open them, so the game still works.
A product capability describes what it does; this explains why that capability matters to the customer.
Show answer
What is a benefit?
+4 more clues in this category
A use case explains how a specific type of customer applies the product to accomplish this.
Show answer
What is a goal or task?
+4 more clues in this category
A meaningful differentiator matters only when it connects to something the buyer actually does this with.
Show answer
What is values or needs?
+4 more clues in this category
A quantified customer result is stronger proof when the customer situation is this to the prospect's.
Show answer
What is similar?
+4 more clues in this category
If you do not know the answer to a product question, this response protects credibility better than guessing.
Show answer
What is 'I'll verify that and get back to you'?
+4 more clues in this category
Board content
Features vs Benefits
- $100 — A product capability describes what it does; this explains why that capability matters to the customer.
- What is a benefit?
- $200 — 'Automates weekly reporting' becomes stronger sales language when connected to this customer outcome.
- What is time saved or efficiency?
- $300 — Listing ten features before understanding the buyer's needs risks creating this.
- What is information overload?
- $400 — The most relevant benefit is usually the one tied directly to the buyer's stated this.
- What is priority or problem?
- $500 — A feature with no meaningful customer impact may have little of this in a sales conversation.
- What is value (Product Knowledge Sales Game — Features vs Benefits)?
Use Cases
- $100 — A use case explains how a specific type of customer applies the product to accomplish this.
- What is a goal or task?
- $200 — Matching a demo scenario to the prospect's workflow makes the demonstration more this.
- What is relevant?
- $300 — A strong use case includes the situation, action, and this resulting outcome.
- What is result?
- $400 — Industry-specific examples can help a buyer picture the product inside their own this.
- What is environment or business?
- $500 — If a prospect describes a problem your product does not solve, a trustworthy rep should do this.
- What is say so honestly?
Differentiation
- $100 — A meaningful differentiator matters only when it connects to something the buyer actually does this with.
- What is values or needs?
- $200 — 'We have more features' is weaker than explaining why a specific difference creates this.
- What is a better outcome?
- $300 — Competitive differentiation should be accurate, supportable, and free from this.
- What are false claims?
- $400 — A unique capability that solves an unimportant problem may not create much of this.
- What is competitive advantage?
- $500 — The best comparison criteria are often discovered during this earlier sales activity.
- What is discovery?
Proof
- $100 — A quantified customer result is stronger proof when the customer situation is this to the prospect's.
- What is similar?
- $200 — A product claim backed by measured evidence becomes more this.
- What is credible?
- $300 — A testimonial primarily provides this kind of proof from another customer's perspective.
- What is social proof?
- $400 — A pilot or trial can help a buyer validate whether the product works in this.
- What is their own environment?
- $500 — When results vary by customer, a rep should avoid presenting one success story as this.
- What is a guaranteed outcome?
Know Your Limits
- $100 — If you do not know the answer to a product question, this response protects credibility better than guessing.
- What is 'I'll verify that and get back to you'?
- $200 — Promising functionality that does not exist creates expectations the product team may be unable to this.
- What is fulfill?
- $300 — Knowing which customer problems your product is not designed to solve improves this with prospects.
- What is trust?
- $400 — A roadmap item should not be presented as a current feature unless its availability is this.
- What is confirmed?
- $500 — Accurate product knowledge helps a rep qualify both good-fit customers and these.
- What are poor-fit customers?
Kleveroo is an online review game platform for teachers, teams, and families. Create Jeopardy-style boards, host live trivia, and play educational games — no PowerPoint templates required.
Like this game? Create your own with our free Jeopardy game maker.
Kleveroo